In 1973 Contemporary Maori Artist Darcy Nicholas opened the Pride art Gallery situated in Lower Hutt City, New Zealand. It started with a sell out exhibition of his own works. The Pride Art Gallery was sold in 1978 when Darcy began a new career in the management and administration of the Arts, Cultural and Tribal Issues. Concurrent to this, in 1993 he formed the company Darcy N Holdings to continue in the collecting and promotion of Contemporary Maori art.
In September 2009, Darcy, in collaboration with his son James, formed ContemporaryMaoriArt.com as a means of reaching a wider reach of people showcasing works and artists who have been able to transcend their craft to the level of art.
ContemporaryMaoriArt.com is involved with the co-ordination of various arts' projects and events at National and International level.